

Subscribers
Control: Customer is in control of their privacy and profiling information
Opt in: Customer can define how much profiling information is shared
No Viewing Breaks: Customers watch the primary content uninterrupted, which reduces channel hopping
Enriched TV: Relevant advertising, product placement and extra material is tailored to the individualChannel Owners
Increased Ad-Space: Increased CPM and CPA for Advertisers and Broadcasters
No Ad-Breaks: Increased customer retention
Reduced Cost: Content is processed only once for distribution across multiple channels so no re-edits required for Ad insertion on different channels
Flexible: Single Solution across Broadcast, Broadband and Mobile,
Directs your viewers to related web content or associated media

